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HUSTLE,CULTURE & COMMUNITY - ALL OUT THE MUD
Out the Mud
MAGAZINE
OTM Vert Series - episode 1: Feet On Land
Welcome to OTM Vert series, a Phoenix-based vertical-series following Mud as he rebuilds his media empire from scratch. Episode 1, “The Empty Start,” captures the beginning of his comeback—an empty room, a laptop, a notebook, and a camera. As Mud plans his next moves, local artists and businesses become part of the story, featured naturally in scenes that blend culture, media, and marketing.
Unlike traditional advertising, brands and artists are integrated organically, producing social media clips, standalone content, and episode exposure. Be part of the journey and showcase your business or music in Phoenix’s rising creative scene. Contact OTM Magazine at OTMMag.com to join the story.
Why Just The Empress Is Our Vibe of the Month: A Real Story from the Field
In 2021 and 2022, rising Atlanta artist Just The Empress created unforgettable moments that went far beyond music—and OTM Magazine was there to capture it all. Through a collaboration with Mud Boot Marketing, her journey was documented across a vlog series, music video production, and exclusive behind-the-scenes content filmed in both Atlanta and Orlando.
This feature highlights why Just The Empress has been selected as OTM Magazine’s “Vibe of the Month.” From the moment she reappeared on our timeline, it brought back memories of her unmatched energy, dedication to her fans, and commitment to creating real experiences—not just performances.
One of the most memorable moments was an intimate fan breakfast she hosted before a live show. Instead of keeping distance, she invited a small group of supporters into her space, personally cooking for them and building genuine connections. That same level of care translated into her live events, where she made sure every attendee felt seen, included, and taken care of—setting a new standard for artist-to-fan engagement.
The journey wasn’t always glamorous. During one shoot, the team found themselves caught in the rain, trekking through mud in the woods and ultimately sleeping in their car. Despite the rough conditions, it became one of the most memorable and bonding experiences of the entire run—highlighting the raw reality behind independent artistry and content creation.
The defining moment of that summer came when Just The Empress won $1,000 at a music competition, solidifying her presence and proving her grind was paying off. It was more than a win—it was validation of her work ethic, her brand, and her connection to her audience.
This story is more than a recap—it’s a testament to authenticity, hustle, and energy. Just The Empress isn’t just an artist you watch—she’s a vibe you experience.
VIBE ROOM
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![A woman with dreadlocks and various jewelry, wearing a striped denim jacket and beige pants, is looking down and adjusting her jacket, revealing a tattoo on her chest.]()
JUSTINE
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BarbieDior
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![Young woman with long braided hair squatting, wearing a white crop top, blue oversized pants, purple sneakers, and a checkered shirt partially off her shoulders, looking down and to the side.]()
MELLY BANDZ
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![A woman with dark, wavy hair is sitting in a room with dark gray walls. She is holding an open book and relaxing on a cushioned armchair with an ornate light-colored frame. In the foreground, part of a person's leg and foot are visible, resting on a surface near the woman. A vintage-style faucet and a wicker basket are also visible on a counter in front of her.]()
MONIA
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![A woman with curly hair wearing a blue sleeveless top and smiling at the camera against a white background.]()
Saucy
OTM Magazine is a hip hop–focused content creation and media production platform built for music artists, brands, and creative entrepreneurs. We specialize in high-impact digital content that blends culture, storytelling, and visuals to elevate independent artists and emerging brands.
Our core services include music video production, blog articles, photoshoots, Photoshop editing, graphic design, cover art design, creative direction, video editing, and social media content creation for artists and brands. As a creative content agency and urban media studio, we support artist branding, music marketing for artists, and independent artist promotion rooted in hip hop culture.
OTM Magazine works with local music and culture in Phoenix, Atlanta, Los Angeles, Detroit, and New York, delivering city-specific hip hop content creation, artist marketing, and affordable music video production. From Phoenix creative agencies to Atlanta hip hop media, LA music video production, Detroit artist branding, and NYC content creators, we help artists and brands build visibility, momentum, and lasting impact through culture-driven media.